Make your brand do all the selling.
Take this workbook (56 pages of every single step we do for our clients) and let it walk you through creating your own brand framework.
When you're done, you'll know...
- How to tell people your brand is different in 30 seconds
- What your website should say and show
- The concrete values of your brand and the way it moves
- Your 3-month marketing plan
Standing on our brand promise to keep our people unbothered about their brand and marketing.
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“Framework took all the stress off.”
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"[We] strongly recommend Framework."
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"I am so happy with it! You make me look bomb."
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"There is no way I would have ever done this without all of you."
1 Workbook. 5 Sections. 56 Pages. 16 Templates.
We created our own 5P Framework as a remix to Simon Sinek’s Golden Circle — complete with questions to help you think through and dig into the very essence of what all makes your brand.
The objective of this is to clarify your brand message, hone in on your customer's experience, the problems they face, and the role of your business and brand as the expert guide and mentor that helps them conquer their problem.
Watching trends, hearing what customers are speaking on, and getting feedback (consistently) from your people will give you the inside scoop on what your business should do, where it should go and how to do it all. It's not just about being in the game; it's about knowing the game. This helps you know your context and how to use it for the advantage of setting you apart.
This is the section where we put all of what you've done so far together. We walk you through a SWOT analysis that helps you categorize all of your findings and insights gathered so far and making it make sense. After, you'll be able to piece together (and some of this will automatically stand out to you) your mission, positioning, voice, visual vibe, and so much more.
Finally, this section shows you how everything you’ve just done can easily be used to plug and play into your marketing. From your website to your social media posts and everything else in between.
Bonus: As a videographer, I can also help my clients better tell their stories because of the knowledge I gained.
— Qiana Avery, owner of The Davis Branch
Translate Your Brand into Everyday Marketing Efforts
This workbook is from an overly-passionate team of professionals that have been doing brand design, strategy, growth development and so much more for a combined 40+ years.
This is from us learning from our hiccups, our missteps, our ah-ha moments, our clients' feedback, and everything else in between.
This is our collective process, and how we think, all in an easy-to-use, workable format so that you can use our minds to your brand and business' advantage.
With a Detailed Brand Framework, 3-Month Marketing Plan, and Much More
The point of this workbook is for you to have flexed that "my brand is my marketing" muscle to a level where it's easy to...
- Quickly spot what parts of your brand framework makes for great marketing content
- Be able to map out a 1-page, 3-month marketing strategy with realistic goals and tasks without overthinking it, without going off on countless tangents, and without losing focus (we included a 3-month marketing strategy template to guide you)
- Confidently know what business moves align with your brand and your abundance vs what moves are not (which is especially helpful when you're unsure or teetering between yes/no)
More About Your Brand Framework Workbook Experience
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Click here to buy the workbook.
After payment, we'll need to quickly confirm your information to email you your download link for the workbook so you can frame the future of your business and brand.
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Depends on what works for you, but we advise pacing yourself so that each section can be thoroughly thought out and digested. Best schedule would be to work on one section, one week at a time. Another option would be to crash course it over a weekend. You know how you like to work on things so go with your gut on this one because the better your pace the better your brand framework and marketing will be.
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That's what we're here for: you! If you want to talk through any part of your Brand Framework, book a FREE 1-hour virtual strategy session with us through the exclusive link in the email we'll send you after checkout.
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We know that this can be a lot, which is why we broke it down into five sections, 16 templates and practical examples. But if you're ready to have an expert team in your corner, see if this is something you'd prefer.